Research Papers Published


  1. Published research paper titled ‘Impact of AI on HRM: A Comprehensive Review and Analysis’ in Emerald Book series titled ‘Transformative Impacts of AI on HRM: A Comprehensive Review and Analysis’ (Scopus indexed); DoI: https://doi.org/10.1108/978-1-83662-982-520251015
  2. Published research paper titled ‘Exploring the dynamics of flexible work, digital platform and the sharing economy: a multifacetedexamination of security, trust and risk’ in the journal Accountancy Business and the Public Interest, Vol. 4, Issue 1 (Jan - 2025) (ISSN: 1745-7718) – Listed in ABDC - B category and Scopus; https://abpi.uk/index.php/jan-2025/
  3. Published research paper titled ‘AI implementation in digital payment: an empirical analysis on banking sector in India’ in South East European Journal of Public Health (SEEJPH), Vol. XXV S2, 2024 (ISSN: 2197-5248)- Scopus indexed and ABDC listed ; DOI: https://doi.org/10.70135/seejph.v1.3525
  4. Presentedand publisheda research paper titled ‘Fostering entrepreneurial mind-sets: Analysing the influence of higher education on entrepreneurial intentions among Indian youth’ at the International Conference organized by IISc during 9-11 Jan, 2025. The same was published in QTanalytics book series titled ‘Business Analytics and Intelligence: Driving strategy with data’ indexed by Crosref with a high IF; ISBN: 978-81-980647-7-6 (June-2025); DOI: https://doi.org/10.48001/978-81-980647-7-6-11
  5. Published research paper titled ‘Impact of Common Yoga protocol practice on the overall wellbeing of the practitioners: An empirical study’ in International Journal of Scientific Research in Engineering and Management (IJSREM), Volume 08, Issue 11 (Nov-2024) with an impact factor of 8.448 (ISSN: 2582-3930). https://doi.org/10.55041/IJSREM38237
  6. Presentedand published the research paper titled “Dynamic market dependence between the Indian market and other Asia-pacific markets: Evidence from DCC GARCH and Copula model” to Joint Asia Conference on Business and Economic Studies (ACBES-2024 – 15. 06. 2024) at Bali. The same was published in Economic Letters journal ABDC listed. DOI: https://doi.org/10.5281/zenodo.15150715
  7. Published research paper titled ‘Comparing econometric and machine learning models for gold price forecasting: A comprehensive approach’ in the Springer Book titled Sustainable Data Management – ISBN: 978-3-031-83914-6(Scopus indexed); DOI: https://doi.org/10.1007/978-3-031-83915-3_22 (Apr-2025). The same was presented in an International Conference on Business and Digital Technologies (ISBDT-2024) by Kingdom University, Bahrain and EuroMid Academy, Turkey during 27-28 November, 2024 at Bahrain.
  8. Published research paper titled ‘Exploring Factors Influencing YouTube Earnings: A Comprehensive Study’ in International Journal of Multidisciplinary Educational Research, Vol. 14, Issue 1(1), Jan-2025, with an IF of 9.014 (UGC Listed); DOI: https://doi.org/10.5281/ZENODO.15525514 Read more
  9. Presented and published research paper titled ‘Analysing Twitter and YouTube posts for identifying influencers of Apple products in the Bangalore region: A comprehensive study with sentiment analysis’’ at the International Conference on Business Intelligence and data Analytics (BIDA2024) organized by Soft Computing Research Society and published in Scopus indexed Springer book series titled Smart Innovations, systems and Technologies, Vol. 413, ISSN: 2190-3018. (2025) ; DOI: https://doi.org/10.1007/978-981-97-7717-4_32
  10. Published research paper titled"A Study on Factors Influencing Workplace Happiness and Its Relationship with Job Satisfaction, Employee Retention, and Work Performance," published in the Journal of Informatics Education and Research in December 2023 (ISSN: 1526-4726). This ABDC-indexed paper can be accessed via the DOI link: https://doi.org/10.52783/jier.v3i2.556.
  11. Published research paper titled"Key Variables Influencing Artificial Intelligence (AI) Implementation in Supply Chain Management (SCM): An Empirical Analysis on SMEs," which appeared in Migration Letters in November 2023 (ISSN: 1741-8992 Online, 1741-8984 Print). The paper is available at https://doi.org/10.59670/ml.v20iS11.9083.
  12. Published research paper titled"Predicting Exchange Rate between US Dollar (USD) and Indian Rupee (INR): An Empirical Analysis using SARIMA Model," in the International Journal of Research in Finance and Management (ISSN: 2617-5762 Online, 2617-5754 Print). The research can be accessed at https://doi.org/10.33545/26175754.2024.v7.i1a.283.
  13. Published research paper titled"Social Entrepreneurship Development: Assessing the Role of Social Entrepreneurial Self-Efficacy and Effect of Government Regulations as Moderator," in the Journal of Informatics Education and Research in May 2024 (ISSN: 1526-4726). This ABDC-indexed paper is available at https://doi.org/10.5281/ZENODO.12577580
  14. Published research paper titled"A Theoretical and Empirical Investigation on Internet of Things and Digital Marketing: Opportunities, Issues and Challenges," in Educational Administration: Theory and Practice in April 2024 (ISSN: 2148-2403 Online, 1300-4832 Print). The paper is accessible at https://doi.org/10.53555/kuey.v30i4.2602
  15. Published research paper titled"Assessing Machine Learning Algorithms Performance in Predicting Stock Market Trends Using Varied Input Combinations," in Studies in Systems, Decision and Control - Springer (Anticipating Future Business Trends: Navigating Artificial Intelligence Innovations: Volume 2) (ISSN: 2198-4190 Online, 2198-4182 Print). The paper is indexed in Scopus and can be accessed via https://doi.org/10.1007/978-3-031-63402-4_29
  16. Published research paper titled"Exploring the Impact of Security, Confidentiality, and Related Factors on M-Banking Adoption in India: A Machine Learning Perspective," in Studies in Systems, Decision and Control - Springer (Harnessing AI, Machine Learning, and IoT for Intelligent Business: Volume 1) (ISSN: 2198-4190 Online, 2198-4182 Print). The paper is indexed in Scopus and available at https://doi.org/10.1007/978-3-031-67890-5_42
  17. Dr. Bung authored the case study "Evlogia Eco Care: Start-up to Scale-up in Emerald Emerging Markets Case Studies in November 2024 (ISSN: 2045-0621 Online). This Scopus-indexed study can be accessed at https://doi.org/10.1108/EEMCS-01-2024-0009.
  18. Published research paper titled"Evaluating the Impact of E-Service Quality Attributes on Customer Satisfaction and Purchase Intentions for Electronic Gadgets and Home Appliances in India,"in Journal of Ecohumanism in November 2024 (ISSN: 2752-6801 Online, 2752-6798 Print). The Scopus-indexed paper is accessible via https://doi.org/10.62754/joe.v3i8.4910.
  19. Published an article “ An Achiever Aiming Big in the Management Education Space”  In Higher Education Digest ( 2023 ) – Read more
  20. Submitted the research paper titled ‘Key determinants of stress, anxiety and depression among senior citizens during pandemic outbreak’ for publication in Clinical Practice and Epidemiology in mental health journal (Oct-2021)
  21. Presented a research paper titled ‘The lockdown and its aftermath on street vendors: A review” in the International Conference on Global perspectives on business, economy and society – for sustainability in the new normal” organized by ISBR Business School, Bangalore during 5-6 August, 2021. – Read more
  22. Presented a research paper titled “Enriching Customer Experience Journey – The key to better productivity and profitability” at the International Conference organized by SSMRV College, Bangalore (24-25 January, 2019). The same was published in IJHRMR (International Journal of Human Resources Management and Research) (ISSN:22497986), Vol. 9, Special Issue, June-2019, P145-152. – Read more
  23. Presented a research paper titled “Outcome Based Education: A promising tool to enhance productivity: A case of R V Institute of Management” at the International Conference organized by SSMRV College, Bangalore (24-25 January, 2019). The same was published in IJHRMR (International Journal of Human Resources Management and Research) (ISSN:22497986), Vol. 9, Special Issue, June-2019, P1-7– Read more
  24. Presented a case titled “Venture Fest – an innovative pedagogical initiative to develop managerial competencies” during IMC-2018 (Indian Management Conclave) at IIM, Bangalore on 03-04 July, 2018. The same got published in the peer reviewed International journal ‘Journal of Management and Entrepreneurship’ of XIME, Bangalore (Vol 13, Issue 1, Jan-Mar 2019; ISSN: 2229 – 5348) – Read more
  25. Published an article titled ‘Skilling Millennials to remain entrepreneurial through new age education’ in the NATCON-2019 souvenir and later published in the PERSONNEL TODAY, a peer reviewed journal of NIPM (National Institute of Personnel Management) in their July-Dec 2019 edition Vol. XXXX No. 02 (ISBN: 0970-8405) – Read more
  26. Presented research paper titled “Benchmarking at macro level – a comparative study on fruit processing industry between India and Brazil” at 11th International conference on Business and management at Jaipur organized by Research Development Association in collaboration with Rajasthan Chamber of Commerce and Industry. The same was published in peer reviewed bi-annual journal ‘Indian Journal of Management’ (ISSN No.22773304), Vol 2, number 1, October 2012 – March 2013 edition– Read more
  27. Presented research paper titled “Pooch at work”: A novel stress buster for employees working in stressful environment”, at HR conclave 2012 organized by Rani Channamma University, Belgaum. The same was published by peer reviewed international Journal ‘journal of Advances in Business Management’ (ISSN: 2395-7328), Vol 2, Issue 1; Jan’-Mar’16 edition– Read more
  28. Research paper titled “Indian fruit processing industry: Import and Export Analysis” was published in the peer reviewed management journal ‘DHARANA’ (Bhavan’s International Journal of Business) published by Bharatiya Vidya Bhavan, Bangalore (ISSN: 0974-0082); Vol 6, issue 2 (July-December 2012) – Read more
  29. Research paper titled ‘Collaborative mentoring models in higher educational institutions: A win-win-win strategy for mentor, mentee and the institution’ presented at the national seminar on ‘Professional Education – road ahead’ by Rani Channamma University, Belgaum on 18.05.2012. The same was published by the peer reviewed international Journal ‘journal of Advances in Business Management’ (ISSN: 2395-7328); Vol. 01, Issue 3; July-Sept. 2015 edition– Read more
  30. Presented a research paper titled “Challenges facing mango cultivators of India and the feasible solutions” in an international conference ICCOMIM-2012 organized by M.S.Ramaiah Institute of Technology, Bangalore. The paper was published by the international peer reviewed journal ‘International Journal of Management and Development Studies’ (ISSN: 2321-1423) Vol. 04, Issue 3 (2015) – Read more
  31. Published research paper titled “Critical analysis of exports: Mango and processed mango products by Indian mango processing industry” in “TATVA”, a refereed biannual management journal (ISSN No. 0973-0974, Vol. IX, (2), July-December, 2012) – Read more
  32. Published an article titled “Effects of Modern Technology in the present world” in “TATVA”, a refereed biannual management journal (ISSN No. 0973-0974, Vol. IX, (2), July- December, 2012) – Read more
  33. Presented a research paper titled “Co-operative movement: The only way to turnaround Indian fruit processing industry” in an international conference on Global Business – opportunities and challenges organized by PESIT, Bangalore in association with ISC (International Society for Competitiveness) and Indiana University of Pennsylvania, USA at PESIT campus, Bangalore. The same was published by the international peer reviewed ’Intercontinental journal of marketing research review’, vol 4, issue 01, January-2016 (ISSN: 2347-1670) – Read more
  34. Presented full length research paper titled “Challenges facing mango processors of India and the feasible solutions” in 12th international conference on ‘Global Contemporary Issues, Innovations and Future Challenges in Businesses” organized by Research Development Association and Research Development Research Foundation, Jaipur in collaboration with Rajasthan chamber of Commerce and Industry, Jaipur in Jaipur. The same was adjudged as the best paper and awarded “Best Paper Award” and was published in the peer reviewed journal ‘Indian Journal of Management’,(ISSN No. 2277-3304) Vol.2 No.2 (April– September 2013 Issue) – Read more
  35. Presented research paper titled “Comparative study between the functioning of NHB (National Horticulture Board) of India and EMBRAPA (Brazilian Agency for Agriculture Research and Animal Husbandry) of Brazil, the nodal apex bodies controlling horticulture industry” in SMART – 2013 (Strategic Marketing Research and technology) conference organized by VESIMSR, Mumbai. The same was published in the refereed journal JDR (Journal of Development Research) Issue 1, vol 5, March-September 2013 edition (ISSN No. 2229-7561) – Read more
  36. Presented research paper titled ‘Mango Cultivation Industry of India: Problems and Prospects” in the ICMIS (International Conference on Management and Information Systems) organized by INFOMS (International Forum of Management Scholars) and AIMS-International at Bangkok during 22-24 September, 2013. The same was published in the peer reviewed international journal ‘ELK Asia Pacific Journal of Marketing and Retail Management’ in their October 2013 edition (ISSN: 0976-7193) – Read more
  37. Presented research paper titled ‘Mango Processing Industry of India: Problems and prospects’ in ICTBM-2013 (International Conference on Technology and Business Management – 2013) organized by American University in the Emirates, at their Dubai, UAE campus in association with INFOMS (International Forum of Management Scholars) and AIMS-International. The same was published in international peer reviewed journal ‘Intercontinental Journal of Marketing Research Review’, Vol.3, Issue 2, April-June, 2015 (ISSN: 2347-1670) – Read more
  38. Presented research paper titled ‘A study on the placement of MBAs in the management Institutions located in the tier 2 cities of Karnataka and its implications’ at the International Conference (IC-GBMTI) at International Centre, Panjim, Goa. The same is published in the peer reviewed international journal of Kristu Jayanti College, Bangalore; ‘Chavara - International Journal of Business Research’, vol.1, Issue 1 (2015) – Read more
  39. Published research paper titled “A study on competitive marketing environment of milk and milk products in Belgaum city” in the peer reviewed international Journal ‘journal of Advances in Business Management’ (ISSN: 2395-7328); Vol. 02, Issue 04; Oct-Dec. 2016 edition– Read more